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Thursday, September 26
 

8:00am

Breakfast
Thursday September 26, 2019 8:00am - 9:00am
Main Ballroom

9:00am

Keynote
We are very excited to announce this year’s Keynote Speaker: Bethany Pagels-Minor. We have known Bethany since the early 2000’s when they worked with us in the (then new) affiliate marketing industry. Bethany is now a senior technologist at a Fortune 100 company and has agreed to come talk to you about a topic they are passionate about, and that we know you’ll love:
Authenticity: Your Hidden SuperpowerAuthenticity is at the center of blogging success. We can’t wait for you to hear Bethany’s story to truly understand the power of being authentic and consider how it will affect your blog and your life.


Speakers
avatar for Bethany Pagels-Minor

Bethany Pagels-Minor

Senior Engineering Program Manager, Apple
Bethany is a native of Mississippi who relocated to the Silicon Valley in 2018 from Chicago. Bethany is an enthusiast for anything technology related, as well as randomly obscure trivia facts. Bethany works in the technology industry and spends much too much time scouring the latest... Read More →


Thursday September 26, 2019 9:00am - 9:50am
Main Ballroom

10:00am

Session Announcement Coming Soon!
We're lining up an amazing speaker for this spot - can't wait to share the details with you!

Thursday September 26, 2019 10:00am - 10:50am
Main Ballroom

11:00am

Industry Trends Panel
Thursday September 26, 2019 11:00am - 11:50am
Main Ballroom

12:00pm

Lunch
Thursday September 26, 2019 12:00pm - 12:50pm
Main Ballroom

1:00pm

Land Long Term Contracts with Your Dream Brands
Brands, now more than ever, are looking to work with influencers on sponsored campaigns, but you need to know the value that you bring to the table in order to get paid what you're worth.  Algorithms and trends have placed an importance on engagement and it is important that you can articulate the value that you hold.  Attendees will learn how to price themselves based on their engagement as well as how to build a long term relationship with the brands that they know, use and love.

Speakers
avatar for Jenny Melrose

Jenny Melrose

Owner, JennyMelrose.com
Jenny is a former reading specialist who “retired” from her teaching career when her blogging income far exceeded her salary. Through hard work and dedication, her lifestyle blog, The Melrose Family, became regularly sought out by nationally recognized brands such as Neutrogena... Read More →


Thursday September 26, 2019 1:00pm - 1:50pm
Main Ballroom

1:00pm

Mom Hacks: Science-Backed Shortcuts to Find Your "I've GOT this"
Dr. Darria wants to stop forcing you to fight your cravings  - and to simply make good health less of a fight. As an ER doctor, her system is science-based and fixated on time-saving efficiency, and the smallest incremental efforts that invoke change. Health hacks leverage our body’s equilibrium (thrown off for many of us today), make healthy decisions unconscious, and build healthy habits automatically, so that good health becomes easy - for the entire family. Find your "I've GOT this" again.

Speakers
avatar for Dr. Darria Long Gillespie

Dr. Darria Long Gillespie

Dr. Darria
Dr. Darria Long is a Harvard and Yale-trained emergency physician, regular TV expert on HLN, CNN, The Dr. Oz Show, and other networks, and author of Mom Hacks (Hachette), which has been endorsed by Dr Oz, Dr. Sanjay Gupta, and Dr. William Sears. Dr. Oz refers to Dr. Darria as the... Read More →


Thursday September 26, 2019 1:00pm - 1:50pm
Second Room
  • about Dr. Darria Long is a Harvard and Yale-trained emergency physician, regular TV expert on HLN, CNN, The Dr. Oz Show, and other networks, and author of Mom Hacks (Hachette), which has been endorsed by Dr Oz, Dr. Sanjay Gupta, and Dr. William Sears. &nbsp;<br><br>Dr. Oz refers to Dr. Darria as the "make-life-better-for-women doctor”. She's a mother of two, and also Clinical Assistant Professor at the University of Tennessee School of Medicine, and wants to help every parent find their "I've GOT this!".

2:00pm

How to Seal the Deal with a Kick Ass Media Kit:
In this session, you’ll learn what is essential to include in your media kit and how to make your media kit work for you so brands are banging at your door. We’ll work with you in a hands-on session to review and tweak your media kit.

What You Can Expect to Learn:
  • The importance of having a great media kit
  • Tips and tricks to create the media kit of your dreams
  • How to use your kit to knock potential sponsors socks off

Speakers
avatar for Jana Seitzer

Jana Seitzer

Owner/Blogger, whiskynsunshine.com
Jana is a savvy strategist and clever marketing communicator with extensive design and public relations experience. She founded her first company in 1998 and offers over 20 years of award-winning experience in corporate communications and marketing strategy, print & digital design... Read More →


Thursday September 26, 2019 2:00pm - 2:50pm
Second Room

2:00pm

The Power of Authenticity
Authenticity speaks passion. Yet we often let the fear of vulnerability and impostor syndrome stand in our way of truly being authentic. I want you to find that heart-on-fire, can’t-get-enough, let’s-get-moving passion because passion breeds purpose. And your purpose is what is going to spur you forward. It's the superpower behind your blog. Together we'll work through the creative process of how to generate content you're passionate about and how to use that to attract both readers and brands.

Speakers
avatar for Alisha Carlson

Alisha Carlson

Makeovers & Motherhood
Alisha, her 3 energetic elementary-aged boys, hubby and guinea pig live in suburbs of Chicago. When she’s not writing, enjoying an afternoon with friends or redecorating their home, you’ll find her teaching a Zumba class or on an “adventure” with her family. Founder of Makeovers... Read More →


Thursday September 26, 2019 2:00pm - 2:50pm
Main Ballroom

3:00pm

How Self-Care Powers Productivity
Speakers
avatar for Karen Shopoff Rooff

Karen Shopoff Rooff

Owner, Running on Balance
Karen Shopoff Rooff is a holistic health coach with more than a decade of experience combining easy-to-understand science with realistic tips to empower women to build the fit, healthy, and balanced life they crave. She focuses on coaching strategies to increase energy, productivity... Read More →


Thursday September 26, 2019 3:00pm - 3:50pm
Second Room

4:00pm

How to Get Publicity Even if You Don’t Think You’re Ready
Speakers
avatar for Amanda Berlin

Amanda Berlin

The A. Berlin Agency, Inc.
After more than a decade in the New York City public relations world, Amanda Berlin now uses her pitch powers for good. She helps entrepreneurs step into their presence, create a story that inspires others, and spread their message in the media. Amanda has spoken on the topics of... Read More →


Thursday September 26, 2019 4:00pm - 4:50pm
Second Room

5:00pm

From Brand Ambassador to Paid Influencer-How to Elevate Your Online Presence
Speakers
avatar for Tiffany Brown

Tiffany Brown

Tiffany D. Brown, LLC
Helping professional women become successful with their passion projects is Tiffany D. Brown’s number one goal. An experienced sales professional, Tiffany spent more than a decade honing her skills in the competitive world of corporate sales. Over that time she discovered the formula... Read More →


Thursday September 26, 2019 5:00pm - 5:50pm
Main Ballroom

5:00pm

Getting Media Ready - Everything You Need to Know to ROCK Your Television Appearance!
Speakers
avatar for Valerie Deneen

Valerie Deneen

Founder / Creative Director, Inner Child Fun Media, LLC
Valerie Deneen is the creator of Inner Child Fun, a family-friendly, DIY-centric blog with a diverse, international readership. Over the past few years, Valerie has been featured in major media markets around the country. Valerie has made numerous appearances on television, print... Read More →


Thursday September 26, 2019 5:00pm - 5:50pm
Second Room
 
Friday, September 27
 

8:00am

Breakfast
Friday September 27, 2019 8:00am - 8:50am
Main Ballroom

9:00am

Advanced Pinterest for Power Marketers
Speakers
avatar for Michelle Dvorak-Held

Michelle Dvorak-Held

metrony, LLC
Michelle owns MetroNY, LLC where she develops marketing strategies for brands and businesses. She builds and manages online marketing plans specializing in social media marketing and content creation. Michelle owns AskCyberSecurity.com, a cyber security education website. She writes... Read More →


Friday September 27, 2019 9:00am - 9:50am
Second Room

9:00am

Winning Business with Big Brands
Speakers
avatar for Dorinda Walker

Dorinda Walker

Dorinda Walker, LLC
Dorinda Walker is an award-winning multicultural marketer, CEO of Dorinda Walker Cultural Solutions Group, a strategic diversity marketing consultancy that provides insights and solutions for brands to engage diverse consumers. Walker has dedicated her career to advancing gender... Read More →


Friday September 27, 2019 9:00am - 9:50am
Main Ballroom

9:00am

Beginning Blogger Academy
Speaker Presentations:
  • Eirene Heidelberger: Becoming An Influencer Brands Fight Over 
  • Keryn Means: Stop Working For Free... Even When You Travel 
  • Niccole Mucci: How to go Above and Beyond in an Over Saturated Blogging World 
  • Lisa Jean Zmuda: Find and market to the 200 people who will earn you 200K
  • Carrie Anton: Pump Up Your Profits by Pitching One Idea to Multiple Places 

Speakers
avatar for Carrie Anton

Carrie Anton

Creative Architect and Chief Wonder Woman, Wonder: An Idea Studio
Carrie Anton worked as a book editor for American Girl, where she wrote several nonfiction books for tweens. Anton left cube life in 2013 to start Wonder: An Idea Studio while simultaneously building her freelance writing business. She's been published in multiple national magazines... Read More →
avatar for Keryn Means

Keryn Means

Walking On Travels/Twist Travel Magazine
Keryn is a freelance writer & travel blogger living outside of Washington, DC. Keryn regularly works with destinations & brands through marketing marketing campaigns to create an authentic message that resonate with millennial & Gen X women. In 2017, Keryn launched Twist Travel magazine... Read More →
avatar for Lisa Jean Zmuda

Lisa Jean Zmuda

Coach, Kind Journey Coaching
Lisa has been in an elite class of business coaches since 2017. She is 1 of less than 100 in the world that are Certified “One Thing” Facilitators. She worked in real estate from 2008-2018 as a Realtor, a real estate team leader, a business/real estate investor, a trainer, a group... Read More →
avatar for Niccole Mucci

Niccole Mucci

The Creative Stay At Home Mom
Niccole is the creator of The Creative Stay At Home, aka The Creative SAHM, since 2016. She finds ways to create innovative content on her site and social outlets. Niccole is a Travel, Lifestyle & Entertainment blogger and Founder of the Popular #wdweventchats. She has a passion for... Read More →
avatar for Eirene Heidelberger

Eirene Heidelberger

Get It Together, Mom!
Eirene Heidelberger is a nationally-renowned parenting expert and founder of GIT Mom (Get It Together, Mom!). Through GIT Mom’s 7-step method, Eirene empowers mothers and mothers-to-be by teaching a “mom-first” parenting approach. She is the only parenting coach in the country... Read More →


Friday September 27, 2019 9:00am - 11:50am
Split Room #1

10:00am

Magical Bridge
Friday September 27, 2019 10:00am - 10:50am
Second Room

10:00am

Negotiation Strategies for Getting The Best Possible Deal
Speakers
avatar for Jamie Lieberman

Jamie Lieberman

Partner, Hashtag Legal LLC
As the owner and found of Hashtag Legal, Jamie brings extensive experience drafting and reviewing contracts, advising clients on intellectual property issues, drafting website and mobile application terms and conditions, and negotiating on behalf of clients, coupled with a deep understanding... Read More →


Friday September 27, 2019 10:00am - 10:50am
Main Ballroom

11:00am

How to Grow Engaged List that Ready to Buy
Speakers
avatar for Jenn Slavich

Jenn Slavich

Simple Email Management
Jenn has been blogging full time since January 2015. She was able to grow an active and engaged email list with a small audience that brought in $2,500 per month just from her list. She was able to grow her email list to over 8,000 with less than 15,000 pageviews a month in under... Read More →


Friday September 27, 2019 11:00am - 11:50am
Main Ballroom

11:00am

Real Talk about Monetization
Speakers
avatar for Jamie Lieberman

Jamie Lieberman

Partner, Hashtag Legal LLC
As the owner and found of Hashtag Legal, Jamie brings extensive experience drafting and reviewing contracts, advising clients on intellectual property issues, drafting website and mobile application terms and conditions, and negotiating on behalf of clients, coupled with a deep understanding... Read More →
avatar for Jenny Guy

Jenny Guy

Marketing Manager, Mediavine
As the Marketing Manager of Mediavine, Jenny Guy loves using her past experience as the head of influencer and affiliate marketing for a brand as well as her MFA in Acting and college teaching experience to represent the Mediavine brand she adores. From hosting Facebook Lives and... Read More →


Friday September 27, 2019 11:00am - 11:50am
Second Room

12:00pm

Lunch
Friday September 27, 2019 12:00pm - 12:50pm
Main Ballroom

12:00pm

Beginner SEO Academy (until 4pm)
Speaker Presentations:
  • Cari Bacon: Don't Fear The SEO 
  • Jenny Guy: Reduce Your Work: Upcycle Your Content 
  • Cheryl McColgan: Getting the Most out of SEO Tools in Wordpress 
  • Adam Riemer: Live SEO & Monetization Site Reviews 

Speakers
avatar for Adam Riemer

Adam Riemer

President, Adam Riemer Marketing, LLC.
Adam is a two time Pinnacle Award winner for Affiliate Manager of the year and is a world renowned SEO and monetization strategist. One of his favorite parts of affiliate management is getting to apply enterprise level strategies for corporate clients in actionable ways so that bloggers... Read More →
avatar for Cari Bacon

Cari Bacon

Cari Bacon SEO
With over a decade of digital marketing, social media, and SEO, I help small businesses find their space online. Currently, I am the director of SEO at SEO, Inc. working with enterprise level clients, but I work with entrepreneurs on my own time. Speaking at conferences is one of... Read More →
avatar for Cheryl McColgan

Cheryl McColgan

Founder, Heal Nourish Grow
Cheryl is the founder and editor of Heal Nourish Grow. She helps others develop the confidence and habits to create lasting change and greater health by sharing her wealth of knowledge and over 25 years of experience in fitness, nutrition, yoga, health and wellness. Her professional... Read More →
avatar for Jenny Guy

Jenny Guy

Marketing Manager, Mediavine
As the Marketing Manager of Mediavine, Jenny Guy loves using her past experience as the head of influencer and affiliate marketing for a brand as well as her MFA in Acting and college teaching experience to represent the Mediavine brand she adores. From hosting Facebook Lives and... Read More →


Friday September 27, 2019 12:00pm - 3:50pm
Split Room #2

12:00pm

SEO Advanced Academy (until 4pm)
Speaker Presentations:
  • Sam Wheeler: Keyword Research & New Article Creation: Advanced Techniques to Bring in New Organic Traffic 
  • Sherry Smothermon-Short: Grow Your Blog Traffic Using Google Search Console 

Speakers
avatar for Sam Wheeler

Sam Wheeler

Inseev Interactive
Sam Wheeler is an SEO Manager and Growth Director with Inseev Interactive. Since graduating from Northwestern University, Sam has worked on marketing projects in Hong Kong, Thailand, and the USA. He is currently on the board of the San Diego chapter of the American Marketing Association... Read More →
avatar for Sherry Smothermon-Short

Sherry Smothermon-Short

Painless Blog Analytics
Sherry Smothermon-Short founded Cub Scout Ideas in 2013 to share her experiences with the Cub Scouting community. Her blog's reach has grown dramatically since then, and it is now recognized by the Boy Scouts of America as one of their 10 "favorite Scouting blogs you should follow... Read More →


Friday September 27, 2019 12:00pm - 3:50pm
Split Room #1

4:00pm

Expo Hall
Spend a few hours with a sneak-peek at our exhibitors and have a cocktail before heading out for dinner.

Meet with our sponsors - build your business with the tips and strategies you've learned in three days of sessions!

Meet with:
  • Undercover Tourist
  • Adam Reimer Marketing
  • Apogee Agency
  • Awin
  • Magical Bridge
  • Mediavine
  • (More coming soon!)



Friday September 27, 2019 4:00pm - 6:00pm
Main Ballroom
 
Saturday, September 28
 

8:00am

Breakfast
Saturday September 28, 2019 8:00am - 8:50am
Main Ballroom

9:00am

YouTube Academy (until noon)
Speaker Presentations:
  • Trena Little: Maximizing Your Video Strategy: Create a month's worth of content in Five Hours 
  • Meredith Marsh: 5 Ways you can use the Search & Rescue Framework  to Increase Your Audience Growth and Revenue with YouTube 
  • Nakisha Wynn: Youtube with Intention 

Speakers
avatar for Nakisha Wynn

Nakisha Wynn

Nakisha Wynn
Nakisha Wynn is a Family Lifestyle Influencer, Youtuber and Founder of the Single Mom Success Tour. She helps moms create extra income from home and pursue the life they really want. Through her work she has empowered many women on how to pursue their hopes and dreams in and outside... Read More →
avatar for Trena Little

Trena Little

Trena Little
Trena Little, YouTube Strategist, is a busy mom of two who built her business on using video effectively and teaching women how to have the confidence they need to put themselves on camera. Committed to helping female entrepreneurs have a clear game plan for breaking out of their... Read More →
avatar for Meredith Marsh

Meredith Marsh

VidProMom
Meredith Marsh is a total introvert with over 3 million views on YouTube, where she publishes video editing tutorials, camera how-to’s, and tech reviews. As the host of the Video Pursuit Podcast, Meredith helps bloggers and content creators get serious about YouTube so they can... Read More →


Saturday September 28, 2019 9:00am - 11:50am
Split Room #1

9:00am

Expo Hall
Meet with our sponsors - build your business with the tips and strategies you've learned in three days of sessions!

Meet with:
  • Undercover Tourist
  • Adam Reimer Marketing
  • Apogee Agency
  • Awin
  • Magical Bridge
  • Mediavine
  • (More coming soon!)



Saturday September 28, 2019 9:00am - 3:00pm
Main Ballroom

9:00am

Funnel Bootcamp with Kim McCarter (until 4pm)
This special Bootcamp will be held on Saturday in conjunction with the Type-A 2019 Annual Conference.
With over a decade of experience Kim McCarter has a unique ability to:
  • Spot weak areas in your business
  • Walk you through how to apply both traditional & non-traditional strategies to increase your revenue
  • Show you how to create "value-based sales funnel strategies"
Funnel Bootcamp is an interactive workshop that walks attendees through mapping a sales funnel strategy that works for their business. Attendees will leave the session with a complete gameplan on how to boost sales in digital products & consulting.
Kim's session was a HUGE hit at our 2018 Annual Conference. Here's what some of the attendees had to say about her 45 minute presentation:

This session was amazing and I loved all the provided content. I didn’t want it to end. This would have been great as a full day session. Can’t wait to start implementing.
She's amazing! I love the Beyonce Funnel Hack. It was mind-blowing. I loved her energy!
Exceptional presenter. So much great usable information.
Register for the Funnel Bootcamp
Add a ticket for the Funnel Bootcamp to your Type-A registration for $75. Seating is limited.
  • This Bootcamp is for registered attendees of the Type-A 2019 Annual Conference only.
  • This is a full-day session. The exact schedule with start, end, and break times will be provided to registered ticket holders.
  • Attending this Bootcamp requires additional purchase. (Other free and paid sessions will be available during this time along with the Expo hall.)

Purchase a Bootcamp seat.

Saturday September 28, 2019 9:00am - 3:50pm
Second Room

12:00pm

Lunch
Saturday September 28, 2019 12:00pm - 12:50pm
Main Ballroom

12:00pm

Affiliate Marketing Academy (until 4pm)
Speaker Presentations:
  • Christen Evans: How to Get Started, Get Active and Get Some Money with Affiliate Marketing 
  • Dustin Howes: 11 ways affiliates can get the most out of a merchant Affiliate Manager 
  • Laura Marschel: Mapping out an Affiliate Marketing Plan 

Speakers
avatar for Christen Evans

Christen Evans

Affiliate Manager, Apogee
Christen Evans joined Apogee in early 2017 in the role of Influencer Manager. The following year, she was promoted to Affiliate Manager, with clients put directly under her care. Christen got her start in affiliate marketing on the blogging side in 2013. She provides the comic relief... Read More →
avatar for Laura Marschel

Laura Marschel

Owner, Lalymom
I started Lalymom 6 years ago as a hobby as a young mom. For years I plugged along until I accidentally succeeded at affiliate marketing. Once I realized what I’d done I replicated it with other brands and turned my mom blog into a 6 figure business with no major products of my... Read More →
avatar for Dustin Howes

Dustin Howes

CEO, Coalition Marketing
Dustin is the owner of Coalition Marketing, an affiliate marketing agency who has developed innovative techniques in publisher recruitment. Dustin has developed an online course that coaches affiliate managers to prioritize time, recruit the right affiliates, and develop deeper partnerships... Read More →


Saturday September 28, 2019 12:00pm - 3:50pm
Split Room #1

12:00pm

Video and Podcasting Academy (until 4pm)
Speaker Presentations:
  • Sal Conca: How to Create a Video Series That Provides Value 
  • Ron Lee: Video Techniques to WOW your audience 
  • Allie Martin: Unmute: Turn Your Podcast into your Brand 


Speakers
avatar for Ron Lee

Ron Lee

Videographer/Reporter, WBTV
Ron started out his broadcasting career over three decades ago. He has been Chief Photographer, the infamous WBTV “Cam Man” and an on-air reporter. Today he regularly posts and tweets breaking news from the field before producing a package for the evening news and enjoys speaking... Read More →
avatar for Allie Martin

Allie Martin

Selfish
Allie Hembree Martin would love to be called selfish, it's a compliment. With a broadcast journalism degree, Allie is on the hunt to find ways we can take better care of ourselves. Allie lives in Louisville, Kentucky with her husband Brandon and labradoodle-love Henna Sue. Her dream... Read More →
avatar for Sal Conca

Sal Conca

Sal Conca Marketing, LLC
Sal is an entrepreneur, problem solver and relationship builder that loves helping clients tackle the digital marketing landscape. With over 18 years experience, Sal takes a holistic approach to helping clients tell their story and engage with audiences. Focused on content, Sal has... Read More →


Saturday September 28, 2019 12:00pm - 3:50pm
Split Room #2

7:30pm

Closing Party
Details TBA

Saturday September 28, 2019 7:30pm - 10:30pm
TBA